Seesaw History and Profile

Randy Herbertson and Chris Dowling founded Seesaw in the fall of 2004 with the mission of closing the “brand gap” between insight, strategy, and design—a gap that is all-too-present across the landscape of today’s business world. Many companies execute these practices separately, yet few actually do so with full and balanced strength—nor in a truly synergized manner. To integrate these crucial business components is Seesaw’s core practice.

Fundamentally, Seesaw was created to support the need for change and innovation in companies and brands with a close relationship to their consumers. We begin with the basics, for—as in any building process—an intricate and exciting structure cannot stand unless it is constructed upon a strong foundation. We help companies start (or re-start) at the beginning by working with them to develop strategic and creative platforms, consumer segmentation, and providing foundational insights. We also work with companies who already have those components at hand, working to further their development with everything from brand innovation to communication platforms. We possess broad design capabilities that extend across print, packaging, product design, interactive web design, 3-D components, and video production.

Seesaw has experienced rigorous growth since the day of its launch. Our growth, predominantly through referral, has been managed carefully. We enjoy an ongoing retainer relationship with many of our current clients, but also work on a project basis as deemed optimal. It is our desire to maintain a small, focused, nimble business known for its extensive talent and impressive service.

At Seesaw, we precisely cater our expertise to suit our clients’ areas of need for each initiative that we undertake. Each is led by a team of highly experienced, senior talents with very specific practices. Our clients often work with other agencies, and we pride ourselves on the ability to work seamlessly towards a common goal of success with partners large and small. We are an abundant source of resources and ideas, providing you with premium, tailored expertise.

Seesaw is an appropriate choice for any company that is interested in an end-to-end marketing solution to the challenges it faces in a competitive market with a discerning end-user. Our robust level of expertise allows us to help our clients advance, progress, and discover their true potential by applying the basic idea that moves and inspires us: the seamless integration of insight, strategy, and design.

We would like to provide you with our portfolio samples that are most relevant to your industry and the type of advertising services you require.