Problem (prahb` – lêm): a challenge in which the resolution is not immediately apparent.

If you’ve come to this profile, it’s probably because you’ve got a business or marketing problem. Well, there is a solution – it’s CLM.

Today’s consumer is more sophisticated, fragmented and frugal than ever before. At CLM, this is a challenge that motivates us and drives us. And, it’s a challenge that we can overcome because we are experts at understanding your customer, your competition and your company. We are in the business of producing exceptional creative, but our ultimate goal is to make your business grow.

Specializing in B2B and B2C

CLM understands how different the business-to-business and business-to-consumer worlds can be. Some ad agencies specialize in one or the other. But at CLM, we know how to approach each, so we serve each. In fact, we even apply principles from one to the other when appropriate, keeping us on the cutting edge of marketing approaches.

Calling It How We See It

Sometimes a company gets so entrenched in what it is doing, they need a fresh and honest perspective. That’s where an agency like CLM comes in. We think beyond the creative work we produce to explore whether or not your overall business strategy makes sense. Simply put, we’re not just creative, we’re smart about what we do because we know that advertising alone does not solve your problem.

Marketing 101

Marketing has to start with a goal or purpose, such as protecting market share or growing market share. From there, a marketing communications plan must be developed.

If you do not have a clear marketing communications plan already in place, CLM can help you create one.

Don’t believe anyone who tells you that advertising alone is going to increase your business. All communications can do is set up the sales opportunities. Once this is done, it takes a strong sales strategy to close the deal. And CLM is positioned to help you with that, too.

Save Your Money

CLM takes a different approach to how you spend money on marketing and advertising. Most ad agencies are only too happy to let you throw money at a problem because they believe that advertising alone can solve your problem. CLM knows better. So it’s not uncommon for us to recommend less costly or more strategic ways to spend your advertising dollar.

Our Ideal Client

Business is the ultimate two-way street.

In order to succeed on your behalf, it is important that your level of openness is as high as your expectations for our work. We need to know about your culture, your products, your customers and potential customers, your market environment, and your competitive challenges. An open and honest dialogue with you helps us move the needle on meeting your objectives.

Here is a final tip you should know about people who decide to work at marketing and advertising agencies: the good ones only feel like they win when their customers do. So, if you appreciate and can support our point of view, let's roll up our sleeves and get to work on making your company successful.

We would like to provide you with our portfolio samples that are most relevant to your industry and the type of advertising services you require.